{"id":35806,"date":"2025-11-24T10:28:42","date_gmt":"2025-11-24T13:28:42","guid":{"rendered":"https:\/\/geartips.club\/blog\/nutry-expands-its-protein-portfolio-with-new-crispy-flavors-and-the-launch-of-nutry-tube-protein\/"},"modified":"2025-11-24T10:28:42","modified_gmt":"2025-11-24T13:28:42","slug":"nutry-expands-its-protein-portfolio-with-new-crispy-flavors-and-the-launch-of-nutry-tube-protein","status":"publish","type":"post","link":"https:\/\/geartips.club\/blog\/en\/nutry-expands-its-protein-portfolio-with-new-crispy-flavors-and-the-launch-of-nutry-tube-protein\/","title":{"rendered":"Nutry expands its protein portfolio with new Crispy flavors and the launch of Nutry Tube Protein"},"content":{"rendered":"

When we talk about cereal bars in Brazil<\/strong>, it\u2019s almost impossible not to think of Nutry<\/strong>. Since the late 1990s, the brand has been a constant presence in the backpacks and lunch boxes of those seeking practicality with nutrition \u2014 and, in my case, it was also part of many adventures.<\/p>\n

In 1998, I was already taking Nutry bars<\/strong> on my hikes and climbs. They were also part of the snack kits we offered to clients of PAREDE \u2013 Esportes de Montanha<\/strong>, a mountaineering tourism and training company I co-founded with my partner and friend Kiko Ara\u00fajo. They were practical, lightweight, tasty, and reliable \u2014 exactly what you expect from a snack for outdoor activities. The banana and coconut bars were my favorites.<\/p>\n

Seeing the evolution of Nutry<\/strong> over the decades is truly inspiring. The pioneering cereal bar brand continues to innovate, now focusing on consumers who seek performance, balance, and convenience<\/strong>.<\/p>\n

Above-average growth in the protein segment<\/h2>\n

The Brazilian protein bar<\/strong> market continues to expand rapidly. According to Radar Scanntech<\/strong>, the sector grew 19.9%<\/strong> in value between January and May 2025 compared to the same period the previous year.<\/p>\n

However, Nutry<\/strong> achieved an even more impressive result: 25.3% growth<\/strong> in value \u2014 above the category average \u2014 consolidating its market share and reinforcing its historical leadership in nutritious snacks.<\/p>\n

\"Nutry<\/p>\n

New flavors in the Crispy Protein line<\/h2>\n

Always attentive to consumer trends and tastes, Nutry has expanded the Crispy Protein<\/strong> line, which already included Cookies & Cream, Milk Chocolate, and Peanut Butter, now adding two new flavors<\/strong>:<\/p>\n